Rebecca Van Singel



Sales education and exhibit pieces for a yearly national furniture convention

Herman Miller Healthcare: NeoCon


© 2015 Herman Miller, Inc.

© 2015 Herman Miller, Inc.


NeoCon is the furniture industry's largest convention in the United States and the prime opportunity to show off new products and thought processes on how to work. I designed and developed the digital learning tool and isometric illustrations for the Herman Miller Healthcare showroom based on their “Living Office” theme. The tools aided Herman Miller salespeople in navigating the showroom space and talking about all of the products on display.



Client: Herman Miller Healthcare

Creative Direction: Sofia Svensson-Huang & David Simon

Living Office illustrations: Daniel Carlsten